360° CUBE Pitch

Next week is our submission and presentation. So we have to complete everything and prepare for next week presentation. After 11 weeks of discussion, we are finally done and show our final result in 360° CUBE Pitch.

Below are the photos of our 360° CUBE Pitch design.

Financial Milestone

Business Model

Social Problem

Marketing and Sales

Key Partners

Mission and Vision

Competitive Analysis Grid For Element Bars

below is our Competitive Analysis Grid For Element Bars. We done it around 45minutes.

Move some of the points from the three posters to our business

Since last week our group already finish the three posters, so today practical class we show Mr Stephen Ong our three posters to let him check and correct our points. 

Below are the photos when our lecturer, Mr Stephen Ong checking the three posters.

After checking, Mr Stephen Ong command us to move some points from the three posters to our business model.

Below is the photo after we move some points from the three posters to our business model.

Assessing Industry Attractiveness, Porter's Five Competitive Forces Model and The 6 Ps of Marketing for New Ventures.

Today tutorial class we have to do three different posters which are Assessing Industry Attractiveness, Porter's Five Competitive Forces Model and The 6 Ps of Marketing for New Ventures.

Our group member Guan Yu is drawing the Porter's Five Competitive Forces Model

very concentrate on drawing... 

The 6 Ps of Marketing for New Ventures.

Porter's Five Competitive Forces Model

Assessing Industry Attractiveness

After we done the three posters, Mr Stephen Ong start explaining each poster. By the time Mr Stephen Ong explaining, we start discussing and write down the point on sticky note.

Dicuss and write down the points.

online research... dicuss... write down the points...

Mr Stephen Ong is explaining the three posters.

Our group member Jia Seng is write down the points.

Very concentrate... 

Below are the posters we done.

Porter's Five Competitive Forces Model(finish)

The 6 Ps of Marketing for New Ventures.

Assessing Industry Attractiveness(finish)

Online questionnaire on Social Network (Facebook)

Our group have create a group to do online questionnaire on Social Network(Facebook). Here is the link : https://www.facebook.com/ChopperTravels

Below are the questions we do online questionnaire on Social Network(Facebook).

1) Do you feel stress? If yes, what make you stress?
    [] Lack time off
    [] Financial
    [] Communication
    [] Over-time work
    [] Others

2) Have you did any destress activities before?
    [] Gaming
    [] Chit Chat
    [] Jogging
    [] Massage
    [] Spa
    [] Others

3) How did you find out such backpacking trips?
    [] Friends
    [] Internet
    [] Brochure
    [] Newspaper
    [] Agent
    [] Other

4) Which issue influence you to join backpacking trip?
    [] Price
    [] Location
    [] Duration
    [] Others

5) What kind of activities you aspect in the group backpacking trip?
    [] Camping
    [] Group cycling
    [] Sharing talk
    [] Mountain hike
    [] Fishing
    [] Others

6) How much you expect to pay for a backpacking trip?
    [] RM500
    [] RM300
    [] RM200
    [] RM400

7) Where you expect to go for backpacking trip?
    [] Langkawi
    [] Kuala Selangor
    [] Other country

Marketing research question.

Today tutorial class we have to do the survey and research on the group of customers in value proposition and customer segment. Since last week our idea on value proposition is ban because we lack of our target audience acknowledge, so this week we have to redo before going to research question. At the end, our value proposition have backpacking, destress campaign.

Now we start categorize the value proposition into the chart about the ability to provide unique product service to customer. At the end, we are doing backpacking.

Next, we have to come out with 5 questions about the backpacking. The 5 questions are able to help us moving to next step.

writing the 5 questions.

consulting....

explain and correct the 5 questions.

questions after mark by Mr Stephen Ong.(before write in mahjong paper)

question after write in mahjong paper.

Ability to provide unique product service to a customer.

Before the lecture class end, we have given order to draw out the a chart about the ability to provide unique product service to a customer.

the chart about the ability to provide unique product service.

Since last week we haven't finish the value proposition and customer relationship, so today we can't categorize the value proposition into this chart.